Effective Date: August 27, 2025
Contact: support@tauwear.com

At TAUWEAR, we respect your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, share, and safeguard your data when you visit our website, make a purchase, or otherwise interact with us. This policy complies with applicable privacy laws, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA).

Information We Collect

We collect the following categories of personal information:

• Identifiers: Name, email address, billing and shipping address, phone number.

• Payment Information: Credit/debit card details or other payment method information (processed securely via third-party payment processors).

• Device Information: IP address, browser type, operating system, and access times.

• Browsing Activity: Pages visited, time spent on site, referring URLs, and purchase behavior.

• Geolocation Data: General location derived from your IP address.

• User-Provided Content: Product reviews, support messages, or other submitted information.

How We Use Your Information

We use your personal data to:

• Process transactions and deliver products

• Provide customer service and respond to inquiries

• Send transactional and promotional emails

• Improve our website, services, and customer experience

• Prevent fraud and maintain security

• Comply with legal obligations

How We Share Your Information

We do not sell your personal information for monetary value. However, we may share your data in the following ways:

• With Service Providers: We partner with trusted third-party providers (e.g., payment processors, email platforms, analytics tools) to help us operate our business.

• With Advertising Partners: Data may be shared in ways that support targeted advertising, which may be classified as “selling” or “sharing” under California law.

• To Comply with Law: We may disclose information to respond to legal requests or enforce our policies.

• In Business Transfers: If TAUWEAR is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

Your Privacy Rights 

If you are a California resident, you have the following rights:

• Right to Know: Request information about the categories and specific pieces of personal data we’ve collected.

• Right to Delete: Request that we delete your personal information.

• Right to Correct: Request correction of inaccurate personal information.

• Right to Opt Out: Request that we do not sell or share your personal information.

• Right to Limit Use: Restrict use of your sensitive personal information, if applicable.

• Right to Non-Discrimination: You will not be penalized for exercising your privacy rights.

To submit a request, email support@tauwear.com with the subject line “Privacy Request.” We will respond within the timeframes required by law.

Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to:

• Remember your preferences

• Enable core functionality (e.g., shopping cart)

• Analyze site performance and usage

• Support marketing and advertising efforts

You can manage cookie preferences through your browser settings or by opting out of tracking in our Cookie Policy (available on our site).

Data Retention

We retain personal information as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.

Security of Your Information

We implement appropriate administrative, technical, and physical safeguards to protect your personal data. However, no method of transmission over the internet is 100% secure.

Children’s Privacy

TAUWEAR does not knowingly collect or solicit personal information from children under the age of 13. If we learn that we have collected such data, we will delete it promptly.

Changes to This Privacy Policy

We may update this policy to reflect changes in our practices or applicable laws. When changes are made, we will update the “Effective Date” at the top of the page.

Contact Us

If you have any questions or concerns regarding this Privacy Policy or your personal data, please contact us at:

Email: support@tauwear.com